Key metrics
ARR, burn, runway and retention, this week against last, in one view. Each number links to its source, so 'where does that come from' is answered in one click.
- Metrics
- ARR, burn, runway, retention
- Every number
- links to its source
North.
Executive briefing tool that distills investor updates, metrics, and board materials into one view.
Web · macOS · 2024
The story.
North turns investor updates, board packs and KPI dashboards into one briefing a CEO can read in five minutes. We shipped the web app and a native Mac companion together, with a document pipeline that keeps every number traceable to its source.
What we did
- Platforms
- Web · macOS
- Year
- 2024
- Problem fully mapped
- Wk 2
- Primary audience
- Board
The product.
Every screen people use: what it does, the decision behind it, and the details.
Investor update
The monthly update drafted from the numbers and last month's text, edited in place and sent from the app. Twenty minutes a month instead of a day.
- Time per month
- 20 minutes
- Sent from
- the app
Board materials
The board pack assembled from the same sources: metrics, highlights, asks, appendix. Versioned, so what the board saw in March is still exactly what they saw.
- Versioned
- every pack
- Shipped
- Week 9
KPI drill-down
Any metric down to its parts: retention by cohort, revenue by plan, burn by team. This is what turned questions in board meetings into answers in board meetings.
- Cuts
- cohort, plan, team
- Shipped
- Week 7
Notifications
What changed since you last looked, ranked by how much it matters. A metric outside its range is a notification; a normal week is silence.
- Fires on
- out-of-range moves
- A normal week
- silence
Team view
Headcount, hiring plan and cost by team, against the budget. The hiring plan is the model behind runway, so the two can never disagree.
- Model
- the hiring plan drives runway
- Against
- the budget
Document vault
Decks, contracts, cap table and legal documents, with access by role and a log of who opened what. A diligence request becomes a shared link, not a data-room project.
- Access
- by role
- Log
- who opened what
Settings
Data sources, mappings and who sees what. Connecting Stripe, the bank and payroll takes minutes, and the mappings are readable by a finance person.
- Sources
- Stripe · bank · payroll
- Setup
- minutes
In their words.
“The fastest team I've ever worked with. They understood the problem better than we did by week two and built something we couldn't have imagined ourselves.”
Jamie Allard
CEO, North Capital
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Let's take it all the way.
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