soooftware

Selected work.

Products we've designed, built and grown for founders. Where each started, what we did, and the results.

8 products · iOS · Android · Web

Vault — cover
VaultiOSmacOS

From a security idea and no product to paying subscribers in the first month.

Vault started as one founder with a security-first idea, no product and no round. We designed the unlock-to-paste flow, built the encryption layer and iCloud sync, and shipped iOS and macOS from one Swift codebase.

14 wk

kickoff to App Store

4.9★

App Store rating

Raised

on the launch numbers

“They pushed back on bad ideas and advocated for the user at every turn. When the round came together, the investors had already used the app.”
Marcus Webb, Founder, Vault
The full story →
Meridian — cover
MeridianAndroidWeb

From a fleet tracked in spreadsheets to a live platform, without a day of downtime.

Meridian had a fresh Series A, dispatchers tracking a growing fleet in spreadsheets, and a board target of twelve markets within the year. We built the live map, the Android driver app and the web back-office on one event stream, then moved the fleet across market by market. A retainer still ships a release every month.

12

markets in twelve months

99.9%

fleet uptime

3 wk

ahead of the board's date

“Three weeks ahead of schedule without cutting a corner. They communicate like partners, not contractors.”
Sarah Chen, CTO, Meridian Logistics
The full story →
Forma — cover
FormaWeb

Design system and living component library for a Series-B fintech.

A Series-B fintech with three product teams and three different button styles. We audited every screen, designed the tokens and components once, and shipped a documented library with a live playground — now the source of truth for 200+ components.

14wk

Full delivery

200+

Components shipped

Series B

Company stage

“From discovery to launch in 14 weeks. Structured, transparent, and genuinely enjoyable to work with. We're already scoping the next project.”
Priya Nair, Product Lead, Forma Design
The full story →
Pulse — cover
PulseiOSAndroid

Personal health dashboard that unifies data from wearables, labs, and clinical records.

Pulse brings wearables, lab results and clinical records into one daily view. Discovery reframed the product around “what changed today”; we then built the iOS and Android apps with HealthKit and Health Connect integrations and a sync engine that works offline.

10×

Better than scoped

3

Data sources unified

4.8★

App Store rating

“They asked the hard questions we were avoiding. The product that shipped is 10× better than what we originally scoped. Genuinely rare talent.”
Dr. Lena Hoffmann, Co-founder, Pulse Health
The full story →
Crate — cover
CrateWeb

Inventory and order management platform built for independent e-commerce merchants.

Crate's merchants were running inventory on spreadsheets and gut feel. We mapped the order-to-shelf workflow, designed a back office that still works on a phone at the warehouse door, and replaced the spreadsheets in under four months.

4mo

Spreadsheets to launch

0

Scope creep incidents

Web

Platform

“We went from spreadsheets to a fully custom system in under four months. The attention to detail in the UX was beyond what we expected at this budget.”
Tom Okafor, Founder, Crate Commerce
The full story →
North — cover
NorthWebmacOS

Executive briefing tool that distills investor updates, metrics, and board materials into one view.

North turns investor updates, board packs and KPI dashboards into one briefing a CEO can read in five minutes. We shipped the web app and a native Mac companion together, with a document pipeline that keeps every number traceable to its source.

Wk 2

Problem fully mapped

2

Platforms at launch

Board

Primary audience

“The fastest team I've ever worked with. They understood the problem better than we did by week two and built something we couldn't have imagined ourselves.”
Jamie Allard, CEO, North Capital
The full story →
Grove — cover
GroveiOSAndroid

From a Figma prototype and a pre-seed round to a live product growing week on week.

Grove came to us with a pre-seed round, a Figma prototype and six weeks until the first investor update. We ran discovery in a week, then designed and built iOS, Android and the meal-planning agent as one product.

11 wk

idea to both stores

38k

households in nine months

Seed

raised eight months after launch

“They treated our runway like their own. Every week we had something new to show the board, and the launch plan was ready before the app was.”
Amara Diallo, Co-founder, Grove
The full story →
Relay — cover
RelayWebmacOS

Async communication layer for distributed engineering teams — structured, searchable, calm.

Relay is async communication for distributed engineering teams — structured updates instead of endless chat. We designed the thread model, built the web app and a native Mac client, and documented every architectural decision along the way.

100%

Decisions documented

Async

Communication model

2

Platforms shipped

“They brought the same rigour to our product that we bring to our code. Every decision was documented, every trade-off was considered. Exceptional.”
Dev Kapoor, CTO, Relay Technologies
The full story →

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